Going Viral: The Changing Faces of (Inter)Media Culture Issue 8, December 2015 Guest-edited by William Brown Editorial Letter from the Editors By Eileen Rositzka and Amber Shields Introduction: Digital Secrets, Digital Lies By William Brown Feature Articles “Where We’re Going, We Don’t Need an Effective Online Audience Engagement Strategy”: The Case of the Secret Cinema Viral Backlash By Sarah Atkinson and Helen Kennedy “Like Movies for Radio”: Media Convergence and the Serial Podcast Sensation By Jennifer O'Meara P.O.V. Apple is Not the Only Fruit By William Brown Analyse and Invent: A Reflection on Making Audiovisual Essays By Cristina Álvarez López and Adrian Martin Horror in the Digital Age By Connor McMorran Book Reviews The Transnational Fantasies of Guillermo del Toro By Amber Shields David Bowie: Critical Perspectives By Eileen Rositzka Discovering Indian Independent Cinema: The Films of Girish Kasaravalli By Shorna Pal Slow Movies. Countering the Cinema of Action By Diana Popa